George Shore isn’t important

Recently, my good friend George, decided to part ways with his then girlfriend. Sad times. Unfortunately, when it became time to make it official, by severing the relationship on Facebook, the status change attracted very few comments.

Now this clearly isn’t because George is simply unpopular. Nothing could be further from the truth – George is a witty, charming and sexually attractive man. I would go on, but what happened in Munich, stays in Munich.

The reason that such a status updated attracted few comments was that Facebook has decided that George’s updates aren’t that important. It never appeared in my newsfeed, it simply slipped by without me ever reading it.

Back in June, I blogged about Eli Pariser’s talk on online filter bubbles and how Web 2.0’s attempt to personalise its content can lead to blinding us to what is going on in the rest of the world.

This is a good example of this – Facebook has decided that George’s Facebook updates aren’t that relevant to me, even though I would consider him one of my closest friends (as well as living with him!). So beware the online filter bubbles, Eli was right all along.



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This entry was posted on Monday, September 19th, 2011 at 12:11 pm and is filed under Tech, Thoughts. You can follow any responses to this entry through the RSS 2.0 feed. Both comments and pings are currently closed.