Chris Worfolk's Blog


Brompton announce first TT bike

July 6th, 2018 | Distractions

Brompton, the company famous for making folding bikes that you can take on the train with you, have this week announced they are releasing their first TT (time trial) bike with integrated folding aero bars.

“Now that TransPeninne Express have banned bikes, the demand for our foldable options has never been higher,” explained Managing Director Andrew Spin. “But what happens when you have a national time trial championship, and the only way to get there is by train? We think this bike is the answer.”

The new bike could also help commuters running late, allowing them to sacrifice the safety of themselves and pedestrians in order to shave a few seconds off the cycle leg of their journey.

NHS overwhelmed as millions hallucinate England winning a penalty shootout

July 4th, 2018 | Distractions

NHS mental services have admitted they are “overwhelmed” after millions of people sought voluntary admission to psychiatric hospitals, claiming they vividly experienced England winning a penalty shootout.

“It was so real,” explained Michelle Herbert. “I felt like I was actually happening. Obviously, it didn’t happen, because it’s England, so it seems like I am no longer able to tell the difference between imagination and reality.”

“Our services are already stretched beyond capacity,” an official for NHS primary care mental health. “Thankfully, we’ve received expert assistance from the Swedish medical authorities, who assured us that the episode would pass by the end of Saturday.”

Health secretary, Jeremy Cunt, released a statement confirming that the lack of capacity to deal with the current crisis had everything to do with the unpredictable nature of healthcare and nothing to do with him having cut 15,000 in-patient beds across England & Wales since 2012.

Flossing

July 3rd, 2018 | Life

I’m trying to improve my flossing technique. The dental hygiene kind. Apparently, it is a dance, too, which makes it more difficult to find the content I want. I had a similar problem when searching for “oral”.

My first stop was YouTube. Here is a helpful video on what to do.

The problem? My teeth are in my mouth. That spot where her hand is: that’s where my head is in real life.

Here is another video demonstrating the technique.

Look how far that fake mouth is open. No wonder dentists are constantly telling us to open our mouths wider if they think that people could open it to 90 degrees like a cartoon character.

We should think carefully before insulting Jordan Peterson

July 2nd, 2018 | Religion & Politics

Jordan Peterson appears regularly in my Facebook and Twitter feeds. Some of it is good, most of it is bad. A lot of it is people making disparaging comments about him without any further explanation or details.

I don’t know what to make of him. Given there is such divided opinion, I tried to form one. But his YouTube video lectures were so long and boring that I soon gave up. So, the jury is still out. But my thoughts aren’t important. What is important is how those who don’t like him express their opinions.

If you’re going to attack him, make sure you do it with valid evidence-based arguments, and not simply name calling. Those who would choose the latter, clearly have a short memory.

It’s no surprise that people opt for this. It’s the predominant strategy of the left. We don’t attack the right best on the weaknesses of their arguments. Most of us seem too scared to do that but instead shout “you’re a racist! Shut up! You’re oppressing me!” And why not? It has been very effective in silencing a lot of people.

Occasionally, though, someone comes along he doesn’t care what we think of him and won’t shut up.

People like Nigel Farage. Farage doesn’t listen when you call him a racist and doesn’t shut up when you say his views are offensive. He just keeps making arguments. They’re not good arguments. But he makes them, and because we’re not making the counter-arguments, he beat us in the EU referendum.

And even more notably, Donald Trump. Nobody could believe that someone who hates Muslims and grabs women’s vaginas could possibly be elected US President. But when we told him “shut up you sexist racist arsehole” he just kept going because he understood that well-off white people vote way more than oppressed minorities and therefore, if you want to win an election, it’s okay to go on saying you’re going to oppress minorities in the interests of white people.

And he won. He’s now the president of the United States. The actual president. Not some comedy figure-head president as Stewart Lee would say. The actual, real president.

Jordan Peterson doesn’t give a shit what you think, either. His campaign is called “Professors Against Political Correctness”. He has said openly that he doesn’t respect trans people because he thinks it is a mental illness. It’s like he went out to go find the least PC thing he could possibly say just to annoy the left. He isn’t going to be silenced by us calling him out on it.

But what he is doing, like Trump did, is to speak to a very powerful group (white men) and telling them what they want to hear: that they don’t need to feel guilty for all the privilege they have and that they don’t deserve to be attacked. We white men are not under attack, of course, but to anyone who has enjoyed a lot of privilege and is now having that em>slightly eroded, it feels that way.

Worse, not only has he found this audience, but he is able to galvanise them by saying “look at how the left attack us: the attack is real and there is the evidence. They call us names and try to shut us up, but we keep speaking out!”

It worked for Farage. It worked for Trump. And if you call Jordan Peterson names, rather than dealing with the issues, it will work for him, too. How much support do you want to give him?

Shoe Dog

July 1st, 2018 | Books

Shoe Dog is a 2016 memoir by Phil Knight, founder of Nike.

Most of the story focuses on the early days, from just before he founded Blue Ribbon Sports in 1964 to when he took Nike public in 1980. It feels like a true entrepreneurs story, grinding it out from selling trainers out of the back of his car, through the almost-bankruptcies and endless crises and eventual triumph.

It paints Nike in a good picture. They innovated, brought new shoes to the market, changed the industry. But then, any memoir is likely to do that. If you read Grinding It Out, Ray Kroc comes over as lovely guy. But I guess I want to believe because I genuinely love the stuff Nike makes. I’ve tried running in other people’s shoes and they’re not as comfortable.

When I bought my Nike holdall, it came with a label saying “we’ve been there since the beginning. For as long as we’ve been making shoes, we’ve been making bags.” I’m sure this is 100% true and not just a strategy to ward off buyer’s remorse. But it is weird that Knight didn’t mention bags anywhere in his book, even though he did talk about the launch of their apparel launch long after he had started selling shoes.

If you’re interested in the story of Nike, or you like tales of entrepreneurship, this is a good read. Otherwise, you’re probably not going to get much out of it.

Introducing Lucozale

June 30th, 2018 | Distractions

Lucozale is the world’s first isotonic pale ale. When you feel you need the bitter taste of a good ale to remind you why you’re here, and to numb the pain in your muscles, Lucozale is the sport drink to reach for.

Chris & Cara’s wedding

June 29th, 2018 | Friends

Congratulations to Cara & Chris for tying the knot yesterday.

The bylaws of our stringers club only allow married couples, so it’s great that we can finally accept their membership application.

Digital Marketing for Restaurants

June 29th, 2018 | Business & Marketing, News

I’ve just launched a new course.

Given that I am a software consultant by background, and now a psychologist, you might imagine that courses on computer programming and mindfulness are my thing. And they are. But, surprisingly, my highest selling course is Get More Restaurant Customers.

It runs under the Restaurant Psychology brand, which given my experience as both a line cook, a critic and the author of Why Restaurants Fail has proved to be popular. So, I’ve followed it up with this one, combining my food, psychology and digital marketing knowledge into a single step-by-step course.

So far it is proving popular, with over 1,000 students in the first weekend and a 5-star rating.

Evolve Quarter Triathlon

June 28th, 2018 | Sport

Last week I was back in Womersely for the Evolve Quarter Triathlon. It’s described as a quarter, rather than a standard/Olympic distance because it’s based on a quarter of a full distance: that means 1,000 metres, 45 km bike and 10.5 km run.

The Blue Lagoon is a beautiful place to swim and made a great venue for the sprint race last month. Due to the warm weather, the water temperature was up to 23 degrees by the start of the race. At this temperature, it’s technically wetsuits banned according to British triathlon rules.

It was a mass start from deep water. As we set off, the entire field swam away from me. One other competitor soon slowed down, though, and I was able to overtake them and come out second-to-last out of the swim.

As we hit the bike, I stayed ahead for 15km before moving to the back of the race. But it wasn’t to last long as I passed two people, and later a further three. Overall, the bike went fantastic. I finished in under 1:35, with an average speed of 28.6 kph. This smashes my previous best pace of 27 kph at Wetherby Triathlon.

The roads were mostly quiet, with a few busy stretches. No stops required, and the road quality was consistently good. The maintenance engineers on the level crossing very kindly agreed to set up the traffic lights to allow the racers to come through without stopping.

Then came the run, though. After two hours of racing, it was 1:30pm in the afternoon, the sun was at its height, and a complete lack of breeze provided no wind chill from the 25-degree heat.

Despite applying suncream as I ran, my first kilometre was the fastest. After that, the heat got too intense and I was forced to drop the pace. As went on, I got slower and slower. Time and time again I was convinced that I needed to stop and walk. And time and time again I somehow found the strength to keep putting one foot in front of the other.

I made it to the aid station at 6 km and stopped to down two glasses of water and some energy drink. Off again I went, burping with the amount of liquid I had just consumed. Two kilometres later and a race support car offered me an orange juice, and I downed that, too.

In the end, my run split was 55 minutes. 7 minutes slower than normal. However, I passed the fast biker and three other people on the run, and, it turned out, someone who got lost, too. And even the guy who won said he was 9 minutes slower than normal and had to stop at the aid station, too.

In the end, I finished 20th out of 30, with a time of:

2:57:40

I was chuffed to be under three hours. Although it is a little different from standard distance, it seems comparable.

After the race, we cooled off in the shallows of the lagoon beach. Evolve events are awesome. Really friendly, a great team of marshalls and a beautiful location to race in. Not to be missed!

Why do video assistant referees wear full uniform?

June 27th, 2018 | Sport, Thoughts

If you’ve been watching the World Cup, you may well have seen inside FIFA’s VAR (video assistance referee) control centre. Here a team of officials sit watching computer monitors so that they can double-check the on-pitch referee’s decisions in case they have missed something obvious.

You may have also noticed they are wearing full referee’s kit.

Why? You could argue that as they are set in a control centre in Moscow, sometimes 1,000 kilometres away from where the game is happening, there is little need for a dress code. Or, at least, little need for one that stipulates the traditional outfit of a referee.

But here are two reasons why it is better to wear the kit.

First, it puts them in the right frame of mind. Refereeing is a difficult job. You have to be impartial and fair. You have to make decisions that are difficult: did he use his arm to his advantage or was it a genuine accident that the ball struck him there? Is that fair wrestling for the ball or a foul? These are grey areas that often have no obvious correct answer.

In sport psychology, we talk about getting in the right mindset. When you are doing mental imagery/visualisation exercises, for example, the best thing to do is get the athlete to put their kit on and go to the field where they will play. It makes it more real.

If you want to make a VAR feel like they are on the pitch, making real game decisions, which they are, stipulating that they wear their usual refereeing kit is a great place to start.

Second, it gives them legitimacy. Systems like VAR are always going to get criticised for the mistakes they make and ignored for the many times they get things correct. It is easy for fans to look at them as bureaucrats tucked away in a tiny box, thousands of miles away from the action, and vilify them for any decisions they don’t like.

This concern is why they replay the footage that the VAR officials are watching and the superimposed lines showing how they make decisions about whether someone is offside or not.

Similarly, by putting the officials in full kit, it shows the fans that these are real referees doing a legitimate refereeing job. Thus, it makes it easier for fans to accept adverse decisions.