Chris Worfolk's Blog


Reasons to Stay Alive

February 7th, 2016 | Books

Reasons to Stay Alive is a book by Matt Haig about depression. He talks about his own breakdown in his twenties and how he survived it.

It’s a short read. Not only is it a short book but Haig keeps the chapters very short too. He mixes up the content. Sometimes he talks about his personal story, sometimes offers a list up and sometimes presents it as a discussion across time with his younger self.

I did not learn anything, but I did identity with a lot of the content. As such, I think for someone coming into contact with depression and anxiety for the first time, it would be a valuable read.

reasons-to-stay-alive

Learn Finnish online

February 6th, 2016 | News

learn-finnish

There are some excellent tools out there if you want to learn French or German. There are plenty of tools out there if you want to learn Spanish, or Italian, or Polish. Finnish, not so much. There are a few resources out there, but nothing that really rocks.

So we are developing our own. Learn Finnish will be launching this summer. It will be a premium subscription service. Sign up for beta testing opportunities and advanced offers.

The 4-Hour Work Week

February 5th, 2016 | Books

The 4-Hour Workweek: Escape 9-5, Live Anywhere, and Join the New Rich is a book by Tim Ferriss. It it he lays out his history of how we reduced his commitments and built a living from outsourcing everything to free up his time to live a fulfilling live.

He starts by laying out his vision for how everyone can do it. I was skeptical given how much of a classic self-help scam it sounded like it. I was full of promises about how great my life would be and case studies of people transforming their lives. I stuck with it because if nothing else, it was interesting.

Having finished it, I’m now sold though. This is a great book.

Ferriss makes some key points. Nobody really wants to be rich. What you want is a rich person’s lifestyle. Therefore having loads of money may not be required. Secondly, once you accept this, the aim is not to make loads of money. You just need to make enough money to cover what you want to do. Therefore the aim is to cover your costs with the minimum amount of time, thereby freeing up the maximum time for living.

He suggests doing this in a number of ways. Remote working for example. If you can get a remote working agreement, you can work anywhere in the world that has an internet connection. This is most of the world these days. Once you are out of the office you can focus on being productive and probably do your work in half the time (avoiding the half where you spend answering emails, sitting in pointless meetings and procrastinating).

Muse products are even better. These are small online retail businesses. You import a product in a tiny niche and sell it on for a large markup. You don’t compete on price because you are not bothered about building a huge business, you just want a revenue stream. Then you outsource everything – manufacturing, distribution, customer services. It then runs with very little input.

Finally, he talks about outsourcing your personal life. Get a virtual assistant, either in the UK or a cheaper one in India. Have them do your boring and repetitive tasks such as filtering emails, managing your diary, doing background research, paying bills and a million other small tasks.

He recommends not reading the news. I agree, and wrote about this last summer. He also advocates speed reading, which probably isn’t a thing. He reminds you of great strategies like reversal trials: it makes everything more palatable even though it is hardly ever switched back.

Of course just being able to think of a high-mark-up product in a forgotten niche is no easy thing. It reminds me a lot of the draw an owl meme:

draw-an-owl

The step is essentially “find the magic product” and that is never going to be easy. However, what impressed me about the book was its comprehensive advice as to how to do everything else. Want to know how to find suppliers, test the market with advertising then outsource distribution? It’s all in the book.

Ferriss gives details of all the companies, services and websites he uses. A bold thing to do in a world that moves so fast as your book will be out-of-date quickly. There are no abstract details here, it is all about exactly how he did it and practical strategies to implement.

How much of the stuff in this book I will actually be able to implement remains to be seen. Ferriss is clearly an intelligent guy with business smarts, and so replicating his success is a tough challenge. However, I was impressed and inspired by the message that it is possible to escape the 9-5. It is not the hollow book you might expect.

4-hour-work-week

Leeds Restaurant Guide proof prints

February 4th, 2016 | Books, News

leeds-restaurant-guide-print-proofs

I am currently working on a printed version of the Leeds Restaurant Guide. It has been a long time coming. Three years ago, when we launched the guide, I always wanted to do a print version. However, the logistics of doing so have been complicated. Multiple attempts have been made. This time though, I think we have the setup correct.

This proofs represent the first attempt. They have gone back with changes, so it depends on how that goes. However, it’s a good first step towards the end goal.

The mindful walk home

February 3rd, 2016 | Health & Wellbeing

city-street

My mindfulness book has recommended that I do one thing a day and really concentrate on it. I decided to do my walk home. I usually listen to an audiobook on the walk to and from work, so I decided to skip one of those and ‘be mindful’. Evening made the most sense as there was more light.

Here is what I noticed:

Not thinking about things is really difficult

Like super-difficult. My mind has no off switch. It wants to think about things. They are loads of things to think about. It doesn’t even need to search for things: there are already a bunch of topics rolling around in there that need some CPU time. How is one supposed to banish it all? I suppose that is the exercise.

The world is really noisy

Cars, planes, trains, alarms. They all make loads of noise. And when you are not allowed to think about anything, you think about that. It occurs to me that train tracks properly run alongside rivers because rivers have the flattest and most consistent ascent. However, that means the one potential haven of peace and quiet in cities often has trains running alongside it. The mode of transport I passed most frequently was the canal boat: all of which were silent.

I miss my thinking time

My mind jumps from topic to topic, but I actually enjoy most of the thoughts. My walk is good imagination time. I don’t really want to experience the world. It’s Leeds. It’s cold, dark and full of ugly buildings.

I don’t feel like I usually miss anything

According to the books, people experience this great awakening about how much of life they have been missing out on. I did not experience any of that. I probably did notice things more, but nothing that was interesting or memorable. It was just the regular world that is always there.

Raw fish

February 2nd, 2016 | Food

I am currently working my way through The River Cottage Fish book. I will be writing about the book itself later, but here is a progress update. I started with the raw fish chapter. After much research, I have decided that I do not like raw fish.

gravad-max

Gravad max. If any of them were enjoyable, I think this leads the way. Based on the Swedish gravad lax it uses mackerel instead of salmon. You put it in a cure of salt, dill and a few other things and leave it in the fridge for a few days.

salmon-tartar

Salmon tartare is a take of steak tartare. Raw salmon chopped up with capers, gherkin, parsley and seasoning. If you’re going to try it, ask if your fishmonger if they have any sashimi-grade salmon. Mine had none on display, but when I asked, she had some in the back.

sushi

The fact that sashimi-grade fish existed is something I wish I had known before the first dish I made: home-made sushi. The recipe book never mentioned it. Lesson hopefully learned. It turns out that sushi made with hot mustard tastes mostly of raw fish and hot mustard. Who could have predicted that? Let it never be said I do not try things.

Leeds Dock water taxi

February 1st, 2016 | Thoughts

water-taxi

I was walking home recently when I noticed the two Leeds Dock water taxis, ee & Drie, tied up by the side of the canal. It gave me pause to think about the success of them.

Judging that depends on what you thought their purpose is/was. This in itself isn’t clear because I do not know whether the have been scrapped permanently, or whether they are just talking a very long holiday. As things stand though, they do not seem to have been running for over a month.

The new owners of Leeds Dock, Allied London (not a name that would endear yourself to Northerns), made a big slash about them. Pun intended of course. They put together videos of all the ways you could get from the city centre to the dock, including taking the water taxi.

Nobody did though. Unless you had guests visiting from Finland. This is not at all surprising. It is not any faster than walking. You would have to get to the station, then wait for the boat, then take a slow cruise down the canal.

This was not the fatal flaw though. The problem is inconsistently. They often didn’t run. How would you know if they were running or not? That is unclear. Certainly unclear enough that you wouldn’t make plans around them running. On one occasion I walked in the office to find an email telling me they were not running today. A bit late. People are put off by buses because they are sometimes late. But they run every day, to a timetable, and have done for decades. There is no such faith to be had in the water taxis.

Secondly, and here is the hilarious part, they don’t run when it is too wet. When there is ‘appalling weather’ such as a lot of rain (not flooding, which is perhaps more understandable – though it is a boat!) they stop running. Surely that is the one time you would want to use them in an attempt to stay dry?

I hedged at the start of this post by asking about the intent. It could be that the water taxis are designed as a promotional item. An attempt to provide the dock with some glamour and convince companies to move down there. If so, it has been successful. Sky are now down there with other companies likely to follow.

However, as a method of transportation, if it hasn’t already been scrapped, it seems only a matter of time. The only way I think they are likely to be a success is if at very least they run every day, come rain, come shine. With an emphasis on the rain, that does come most days.

The Tokyo Journal

January 31st, 2016 | Life

tokyo-journal

When I was a child, I used to publish my own magazine. It was called The Tokyo Journal. I have no idea why. It is unrelated to another publication also named Tokyo Journal. I claim they ripped off my name, five years before I was born, but it is difficult to prove either way.

My gran was recently having a clear out and came across an envelope full of them. I have long since lost all of my copies so suspected they might be gone forever. It was quite a pleasant surprise to be reminded of my past.

A lot has changed in fifteen years. Back then I was not the flawless eloquent writer I am today. My sense of humour was less refined. A lot of the material in there makes me cringe a little today. Nevertheless though I think what this shows is that I am a younger far-less-successful version of Richard Branson. Who wouldn’t want that on their CV?

Zero to One

January 30th, 2016 | Books

Zero to One: Notes on Startups, or How to Build the Future is a book by PayPal co-founder Peter Thiel. In it he talks about the challenges of producing real innovation to drive a start-up business.

He emphasises doing something new. You have to get a monopoly, with a broad scope. I could start a Finnish restaurant in Leeds for example but I wouldn’t have a monopoly. I would be the only Finnish restaurant in Leeds, but I would actually be competition with all the other restaurants in Leeds nonetheless.

In comparison the biggest tech start-ups typically have achieved near monopoly. Google handles more search traffic than all other search providers put together. The key is to start with a niche market that you can dominate and grow from there. Facebook started by only accepting students from Harvard for example. University by university it opened its doors one at a time and achieved domination. Similarly eBay started with only collectables, and PayPal started by online targeting eBay power sellers.

It also needs to be a business that can stick around. How sustainable is it in the long term? Decades from now? Zynga is a good example. The games company was worth a huge amount of money thanks to the success it had with FarmVille and Zynga Poker. At its peak, its shares were worth $10 a pop. Now they’re worth only a quarter of that because continuing to predict what social games will continue to captivate the world is an unreliable business model.

Thiel argues that you should have a small a board as possible. Ideally three people; a maximum of five. Everyone at the company should be full time: no consultants, no part time workers, no remote working. A start-up is a family and people need to be together every day to bond. Founders and CEOs should pay themselves a little as possible. This sets an example to the company, but also helps keep themselves motivated.

If you are thinking about doing a tech startup, or actually starting one, this is probably a worthwhile book to read. It is not very hands-on, but contains a lot of theory that seems useful. Given it is quite short, it seems like a sensible investment.

zero-to-one

The wedding speeches

January 29th, 2016 | Public Speaking, Video

Our Leeds wedding was a fairly traditional sit-down affair, which included speeches by myself and my best man Norman. My brother-in-law Simon was good enough to capture it all on video.

I’m pretty pleased with my speech so I am now going to arrogantly offer advice to anyone who has such as speech to do. Perhaps it will even be useful for public speaking in general.

I opened with a few jokes. I think it set a good tone for the rest of the speech, which was mostly jokes. You have to go big or go home here. It’s scary yelling out “AH HA!” in front of a room of people who may or may not have seen Alan Partridge but you really have to go for it if you want the effect to work.

In terms of preparation, I started writing the speech as soon as I proposed. This gave me a year to work on it. I did not need all of that time. I wrote most of it mentally in the first few months, and metaphorically put ink to paper a few months before the big day. A month or two is ample time to write it but I recommend getting starting in advance for a number of reasons.

First, it is easier to do when you have plenty of time. Writing a speech to a deadline sucks. You are more likely to get writer’s block when you know you have to write, rather than when you can be relaxed about it. Also, doing it well in advance gives you plenty of time to go over it and nearer the day you will have other fires to fight. You can even write it, forget about it, then do a practice run a few weeks before.

In terms of practice, I didn’t do much. But then I was pretty relaxed about it (until I had to stand up and realised this was it!). Having written it mostly in my mind, I knew the lines pretty well anyway, and I did do some practice beforehand, so it wasn’t totally just freestyle.

I used notes, as you can see from the video. Always have notes to hand. They are a comfort blanket. When I am giving a competition speech, I do not have any notes. But when it is your wedding and you are already feeling the stress, the last thing you want is additional pressure. There is alcohol to factor in too. Best to have the notes there, just in case.

The Finnish bit was read word for word. I originally wrote it in English than had Elina translate it. Then I took that to my Finnish tutor and we worked on the pronunciation together. My script is actually annotated with pronunciation notes to remind myself.

Speaking of Finnish, try not to butcher the names of all your in-laws. It’s something that I, alas, was unable to achieve.

Emotion plays a key part in your delivery too. I choked up when I was telling the story about Elina’s dad. I was not expecting that. Looking back at the video it doesn’t look as bad as it felt, but it felt pretty bad. Worth factoring that in as something to be aware of.

I suspect the best bits are the most personal. Those are the most moving. And sometimes the most funny: the joke about my parents marrying for tax reasons got the biggest laugh of the speech.

Gestures, I still haven’t figured this one out. I need to find something else to do with my hands. However, I’m not sold on the idea of keeping them by myself the whole time. It looks and feels strange to me. This area needs more attention.

With the length, I came in at 22 minutes. This would have been too long had there been a third speech. However, given it was just myself and Norman, and we are both good speakers, I thought I could get away with it. Adding a bit of vocal variety (“20 years Leeds!”) seemed to help add some animation.

I sent my speech to Norman a week or two before the wedding. At which point he realised we were basically saying the same thing and quickly went on the re-write! He kept his notes on his phone which worked quite well. It’s small, like flashcards, so doesn’t get in the way.

Confidence is key. Norman’s strong and bold delivery sets a good base, and his appropriate timing and pauses around the jokes adds to the effect. You could take this even further: breaking out into song for the Tim Minchin lines for example. Not a tactic for the faint-hearted though!

Again, the personal stuff works the best. I loved the references to Stewart Lee, but it didn’t get the same laughs as the rest. Telling personal stories to your friends and family is being able to make an in-joke that everyone is included in.