Everyone goes on about search engine optimization these days. You have to have the right keywords, ways to fiddle the search engines and so forth. But is there really that much to it? Apart from a good title tag and making your static pages look dynamic, how much can you really do now that the days of meta tags have all but passed?
The real question is though is people go on about "I optimized mysite into the top 3 on Google for such and such a term." But despite the fact that this is what everyone claims to do, nobody really knows how to do it and those that do won’t share their knowledge despite their openness claims. Even this lack of openness usually has a price to be reached too.
Is SEO even something you want to do this days? It seems today it is about spamming your website accross the net, pretending your site is about things it isn’t and generally underhanded tricks. Sometimes the basic SEO programme is about contaiminating search results such as sites like Funny.co.uk do with their fake keyword pages.
So what is the best way to get search engine traffic? After all we all want it because we all need visitors to make money from sites. Well most of us. Perhaps the answer is just more content but the amount of content required to pull in enough traffic is just not human. So the answer still elludes me.
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This entry was posted on Sunday, September 12th, 2004 at 9:20 am and is filed under Life. You can follow any responses to this entry through the RSS 2.0 feed. Both comments and pings are currently closed.